When Professional Services Become Scalable Solutions for Portfolio Owners
As portfolios grow more complex and capital becomes more constrained, owners increasingly need more than technical assessments—they need clarity, consistency, and confidence in decision-making. At the same time, architecture and engineering firms are confronting their own strategic question: how can deep technical expertise be delivered in ways that scale without losing trust, judgment, or professional value?
In this webinar, we will explore both sides of that equation. First, we’ll examine how large property owners are using engineering-informed software applications like SGH’s AMP to solve the missing link between gathering building and infrastructure data and giving it meaning within their existing broader asset management and capital planning systems. Attendees will see how engineering intelligence can integrate with existing owner workflows to improve prioritization, budgeting, and long-term planning. In the second half, we’ll use that story as a springboard into the business of digital professional services: exploring how scalable offerings emerge from real client pain points, why the most valuable solutions often begin as consulting services rather than software products, and what firms should consider when building technology-enabled offerings to owners.
Learning Objectives
After attending this webinar, participants will be able to:
- Explain how engineering-informed software applications can help portfolio owners connect building and infrastructure condition data to their existing broader asset management systems, capital planning, and decision-making processes.
- Identify strategies for integrating technical assessment data into existing owner workflows to improve prioritization, budgeting, and long-term planning across large property portfolios.
- Discuss how architecture and engineering firms can translate specialized consulting expertise into scalable, technology-enabled professional service offerings while maintaining technical quality and client trust.
- Describe key considerations, opportunities, and challenges involved in developing digital solutions from real-world client pain points within the built environment.
Participants will earn 1 AIA CES Learning Unit (LU/HSW) for attending the seminar. Registration is free. Please note that space is limited – email events@sgh.com to join our waitlist if the session is closed when you register.
About the Speaker
Paul Kassabian is a Principal in SGH’s Structural Engineering group and also leads SGH’s digital technology business. He has worked on multiple one-off design projects using internally developed computational tools and is expanding that experience to build scalable, useful engineering thought for property and infrastructure portfolio owners. He has lectured full courses to graduate structural engineering and architectural students at MIT, Harvard GSD, and RISD. He also posts videos on YouTube on engineering and technology.
Christian Sjoberg is the team lead for the SGH Digital Lab, an in-house consulting group that creates scalable data solutions for infrastructure and property portfolio clients. He brings a background in architecture and software design to inform his work alongside engineers. He is also the primary contact for the Digital Lab’s large clients to help identify needs that drive relevant technology development.
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