Procter & Gamble Company, Worldwide Seismic Mitigation Program


Procter & Gamble Inc.



Following the 1994 Northridge and 1995 Kobe earthquakes, Procter & Gamble Company (P&G) initiated a program for seismic risk mitigation of its owned and leased facilities worldwide.  The project presented significant challenges in defining risk and developing an integrated implementation strategy to ensure the program was consistent with P&G’s objectives for mitigation, its business strategy, and its core principles.