"Post-Recession Strategy for Firms Is the New Turning Point," by Debra K. Rubin, Engineering News-Record (ENR), 22 February 2010
By "working on relationships over the years," says Glenn R. Bell, CEO of Simpson Gumpertz & Heger Inc., the firm has boosted revenue in alternative-energy markets, to 15% currently from almost zero. But, he concedes, decision-making in a changing landscape isn't easy. "If you act too impulsively, you can go down blind alleys and waste time and money," he says. "If you are too slow, you will miss opportunities."